NB Gin celebrated its association with the BRIT Awards by serving hand-etched BRIT-inspired bottles at the show's after-party.
NB Gin sponsored the official Sony BRIT Awards after-party in London for the third year in a row. Stars enjoyed hand-etched bottles containing NB Gin.
The bottles were hand-etched by East Lothian-based professional glassware designer Lydia Macdonald and displayed a BRITs-inspired ‘B’ on the front with a ‘limited edition’ message on the side.
Co-founder of NB Gin, Viv Muir, says: “To be a drinks partner of the BRITS after-party three years in a row is fantastic.
“We really wanted to celebrate it in style this year so we decided to etch a limited-edition design on to 24 of our bottles. A dozen will be served at the party and we’ll be giving away some to our lucky fans on social media. The one-off designs took approximately two hours per bottle to etch.
The bottles were displayed at the BRITs on brightly-lit shelves which it claims was to highlight the sophistication of the brand.
Viv continues: “The journey that we’ve been on with NB Gin been phenomenal. When we first started out, we were experimenting with botanicals using an old pressure cooker in our kitchen. Now, NB is recognised as one of the world’s finest gins and we even have the award to prove it.
“Being selected for events like the BRITs, for the third year in a row, really does make all the hard work worthwhile and shows how respected the brand is on a world stage.”
Lydia Macdonald works from her home studio in Pencaitland, East Lothian, and has produced designs for many A-list clients, including a hand-etched jug for a Royal wedding. She has also worked with the likes of Chef Michael Smith, House of Bruar and Johnstons of Elgin.
25 February 2017 - Sam Coyne The Drinks Report, news editor