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Seedlip gains listing in Waitrose supermarkets

Seedlip, the distilled non-alcoholic spirit, has gained a listing in Waitrose supermarkets in the UK – available to consumers from Monday 17 September.

All three Seedlip spirits will be available to purchase in store at all major and selected Waitrose supermarkets, as well as through the retailer's website. Seedlip’s current portfolio includes Seedlip Garden 108; Seedlip Spice 94; and Seedlip Grove 42 [£26 per 70cl bottle]. As the most recent addition to the
Seedlip family, Seedlip Grove 42 will be exclusively stocked with the supermarket chain.

Founder Ben Branson says: “A national retail portfolio presence in Waitrose, driven by increased public demand, is a huge milestone for both Seedlip and the category. Very exciting!”

Seedlip was founded by Ben Branson in his kitchen in the woods with a small copper still and a copy of The Art of Distillation written in 1651 which documented apothecaries’ distilled non-alcoholic herbal remedies.

13 September 2018 - Sam Coyne The Drinks Report, news editor