Wine in can launch for Russian market
Marine Express, a wine distributor in Russia, has chosen 250ml slim cans for the launch of its Elsa wine-in-can brand.
Elsa, a semi-sweet Liebfrauenmilch produced in the Rheinhessen region by Burgherrn Weinhandels, was previously packaged in 750ml glass bottles.
• Read the report

Natural cork a winner in US
According to a recent survey in the US, a consumer preference for natural cork closures has contributed to the outstanding success of a New Zealand wine, a conclusion that has been underlined by two new studies.
• Read the report
Cans that communicate

In the Russian beer market, Klinskoye is using Rexam’s Thermochromic ink technology on its Klinskoye Light brand to indicate to consumers when the beer is chilled and, in Klinskoye’s words, “expose its best features”.
• Read the report

Thermochromic inks from Crown Beverage Packaging are being used on Molson Canada's cans of Coors Light – the white snow-capped mountains turn a deep shade of blue when the beer is "as cold as the Rockies".

Grolsch is also using a new temperature sensitive ink as part of its Cool campaign. The ink, devloped in parnership with Rexam, begins to change colour at 11°C, and turns blue when the beer has reached the ideal drinking temperature (between 6° - 8° C). The new ‘Cool meter’ will be available on all Grolsch 330ml cans in the Netherlands from this summer on.

Functionality combines with graphic impact
HD printed aluminium bottles combine functionality and image for Le Sirops Gourmandes premium range of fruit syrups developed by Systeme U. Boxal's 33cl shaped aluminium bottles are printed in high definition offset with the six flavours, framboise, mangue, poire, pêche, caramel and violette presented as striking photographic images on a silver offset background. This was achieved through close cooperation between the end-customer marketing and development teams, the filler Teisseire and Boxal graphic development specialists.

Styled to suit the Sprizzerol lifestyle
Sprizzerol, the light Italian aperitif produced from wine, aromatic herbs, and other natural ingredients from the Dolamite Alps to “an ancient and secret family recipe" is now available in aluminium cans to suit modern Italian lifestyles.
• Read the report 
Green report
The world’s leading producer of natural cork products, Corticeira Amorim, has released its third Sustainability Report, providing details of a series of environmental initiatives undertaken throughout 2008.
• Read the report
Closure talk
• Read the report on Dr Miguel Cabral's recent presentation on Amorim’s R&D into the comparative efficiency of cork, plastic and aluminium stoppers

Impact in aluminium
Rexam, the UK-based beverage can manufacturer, says it will soon be able to offer its aluminium Fusion bottle in customised shapes. This next phase in the bottle’s development commences next month (June 09).
• Read report
Italian style for spirits
The Piedmonte based Guala
Closures Group has introduced Alba, a spirits closure that combines
the latest aluminium and poly-mers technologies with Italian style. The new closure has a smooth profile in opposition
to the standard roll on pilferproof closure, where the thread is
very visible once the closure is applied on the bottle neck.

Brazilian colour
Anheuser-Busch InBev Russia has launched Brahma in a new vivid aluminium can designed by Claessens|Cartils to emphasis the Brazilian summer beach party character of the brand.

Unusual ales by BrewDog
BrewDog, the Scottish beer brand has created a sea-aged ale, Atlantic IPA. The barrels spent two months aging on-board BrewDog founder, James Watt's fishing trawler.
• Read the report
• Read about the labels |
Packaging | Archived News May - Dec 09
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Fighting the counterfeiters
In a special report, theDrinksReport looks at the issue of counterfeit packaging in the alcohol industry and how the fight is being taken to the criminals. James Graham talks to Richard Burhouse (left) at global security, brand protection, document authentication and personal ID company Payne Security.
• Read the report |
Glass wine bottles that dare to be different
Global glass manufacturer O-I has created four new concept bottles for the wine market – the carafe, the cylinder, the stackable and the squared – each offering a new and original shape that represents a break from tradition, opening up new perspectives for the wine market.
Each bottle plays with form and line to catch the eye and create a strong emotional bond between consumers and the product.
O-I feels that the time has come to review packaging concepts and adopt new criteria for designing wine bottles, with the aim of creating bottles that stimulate consumer desire to purchase, communicate the brand and product, and encourage long-term brand loyalty.
• Read the report
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Tbmin brings eco-bottle to US market
Tbmin Beverages, a Mexico City-based manufacturer of glass wine and beer bottles, is offering its eco-friendly products to US beverage companies. The bottles are manufactured with reduced emissions and minimal impact on the environment, the company says, and use completely recycled raw materials. They are 30 percent lighter than standard bottles and are supplied in 100% recycled 12-bottle cartons.
“Our bottles have proven to be a success in Mexico, so we’re happy to be offering them to US distributors and, ultimately, environmentally conscious consumers,” says Luis Felipe Trevino, CEO of Tbmin Beverages.
Up to one million bottles can be produced per week in the Mexico plant. There are four wine and multiple beer bottle designs. The producer, which has a presence in five countries expects to sell 3.5m bottles in the US by the end of 2009, while continuing to foster strategic alliances with US beverage distributors.
Tbmin resently sold its two tequila brands El Borrachito and Bling Bling to US-based beverage company Yummy Beverages to focus on marketing its proprietary glass bottles. |

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Designing for recyclability
A guide has been produced by the Packaging Resources Action Group to inform designers and packaging specifiers about all the things they need to consider when developing packaging for ultimate recovery and re-use at the end of its life cycle.
• Download the pdf
New research into wine packaging preferences
Despite the emergence of alternative packaging materials, recent research commissioned by glass manufacturer O-I reveals that wine-drinking consumers still overwhelmingly prefer wine packaged in glass bottles
• Read the report
Further support for cork quality in US
The performance of natural cork as a wine closure continues to win support in the US with the Washington-based French Wine Society emphasising that cork-related taint was not an issue at its annual conference staged in October.
• Read the report
Nomacork introduces NomaSense
Nomacorc, a leading producer of alternative (synthetic) wine closures, has announced a new integrated brand name under which it will market its oxygen management equipment and consulting services to the wine industry. NomaSense will be managed by Dr Olav Aagaard, Nomacorc's global director of oxygen management business, and will be based in Nomacorc's European headquarters in Thimister, Belgium. Technology support will be provided by the enology team based at Nomacorc's Center of Oxygen Management Research in Avignon, France.
• Read the report
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Sidel turns traditional beer packaging design on its head
This 500ml PET beer bottle, designed and manufactured by Sidel, has a flame-like shape which breaks with all the traditional codes for beer bottles. Once filled and capped, the bottle is placed on a secondary cap, which acts as a stand. The unique shape and the ergonomics of the bottle are meant to intrigue and attract young consumers who like innovative products.
To drink what’s inside, the consumer has to turn the bottle upside down and rest it on its stand: the bottle is transformed into a glass.
Though culturally traditional, the beer market has, for marketing reasons, become increasingly familiar with PET, which thanks to its plastic deformation qualities and its mechanical performance, offers packaging differentiation opportunities.
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Chivas Regal as designed by Christian Lacroix
A limited edition Chivas Regal 12 magnum created French company Solev to precisely deliver a design created by fashion designer Christian Lacroix features decorative effects achieved using laser metallisation technology – the precision laser deposition of thin metal-film features onto a glass substrate. RRP £125.
• Read the report |
FreshCase: a stylish take on bulk wine packs
Constellation Europe, the leading wine producer, has launched a premium bag-in-box solution called FreshCase, which is set to change consumer perceptions and attract lovers of better quality wines to the larger format sector.
Containing the equivalent of three bottles (2.25 litres), FreshCase incorporates a pull-out tap and convenient carry handle, which converts to a stand when on its side in the fridge to help the wine pour right to the last glass. It will keep wine fresh for up to six weeks after opening, weighs 70% less than three bottles yet takes up the shelf space of just one bottle and therefore makes a huge reduction in the energy used to transport wine.
• Read the report |
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Available in four different market segmentations – Elegance, Prestige, Premium, Classic Value – the closures feature technical solutions that offer environmental advantages with advanced closure design. |
Amorim introduces Topseries at Luxepack
Saint Gobain’s Selective Line, the bespoke glass packaging and decoration specialist, and Amorim, the world leader in spirits, wine and Champagne natural cork closures, have formed a strategic partnership and held a joint presence at the Luxepack exhibition in Monaco where Amorim officially launched its range of TopSeries Bar-Top closures.
TopSeries is the exclusive capsulated, natural cork stopper developed by Amorim’s specialist Luxury Unit that specializes in combining natural cork with cutting-edge design for the premium spirits sector.
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Boxing with a difference
Cadolux of Norther Ireland demonstrated at Luxepack its range of folding gift boxes. Made from magnetic board which starts flat then simply folds and 'clicks' together into an easy-open, easy-close presentation box, which be reused again and again, it makes a fine alternative to the gift carrier bag. |
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Outstanding packaging design recognised
The Pentawards, the global packaging design competition, which this year attracted 750 entries from 39 countries, has announced the winning design houses for 2009.
In addition to a Diamond Pentaward and 5 Platinum Pentawards, the international jury also attributed 31 Gold Pentawards among the 44 categories in competition this year. Silver and Bronze Pentawards were also issued.
The Luxury category Platinum award was been won by Dragon Rouge (France) for L’Or de Martell – a limited edition bottle retailing at €3,000. |
Renewed interest in linerless labels
Linerless labeling is experiencing a revival of interest in the light of the packaging industry's focus on sustainability and reduced costs. In response, market research and consulting firm AWA Alexander Watson Associates has published a timely evaluation of the current market and technology characteristics of linerless labeling: The Linerless Label Market: a market overview of current and future opportunities. Visit www.awa-bv.com, for more information. |
Sainsbury’s has identified 1,800 tonnes of potential glass savings from across its own brand wine range. By focusing on its top 20 lines, by sales volume, and working with suppliers to identify lightweight alternatives at source and in the UK, over 500 tonnes of savings have been made to date. The supermarket has also set brand guidance for the development of new products in this sector.
UK wine filler Indage is benchmarking its current bottle range against lightweight alternatives and the company aims to identify savings for bottles used at different price points.
For more information on the GlassRite project visit the Wrap website.
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Normacorc wins Gold for innovation
Nomacorc, a leading producer of alternative wine closures, has won the Gold Medal for Innovation at SITEVI 2009 for its oxygen analyzer, the PreSens Fibox 3 LCD, which uses luminescence technology to measure oxygen in bottled wine. The awards have recognised innovatiion in products, services and techniques in the vine/wine and fruit/vegetable sectors.
The PreSens Fibox 3 LCD consists of an oxygen analyzer, which is equipped with an optical fibre that carries the light to a pad, which reacts to oxygen. The corresponding luminescence of the sensor is directly proportional to the concentration of oxygen in the area around the sensor. The small sensors are easy to use in any kind of bottling conditions, and they react incredibly accurately to variations in oxygen concentration. They can be used to measure dissolved oxygen as well as oxygen present in the bottle neck.
There is no longer a need to open a bottle to analyse it, and no chemical reaction is required to determine the concentration of oxygen, unlike the well-known electro- chemical method, which is used by other analysers. In addition, the PreSens Fibox is portable and can be easily and practically used on bottling lines and in wine cellars.
• Read the report (May 09)
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Winery communicates eco-credentials on capsule of lightweight bottle
Chilean wine producer Concha y Toro has moved its Sunrise brand into ‘Eco Glass’ lightweight bottles with the eco-message clearly communicated to the consumer on the capsule.
The producer has reduced the weight of its bottles across 20 brands, affecting around 68.4 million bottles.
Other eco- initiatives by the producer include geo-thermal and solar power technology, waste reduction and energy conservation, which will be rolled out throughout 2009/2010.
Giancarlo Bianchetti, head of Concha y Toro’s Sustainable Development Programme, comments: “We were adamant to keep the same level of quality and strength in our bottles so we engineered the shape of the bottle to use less glass – consequently less energy is used in the production process.”
Sunrise Sauvignon Blanc 2009 and Sunrise Merlot 2008 are both available in Waitrose, priced at £5.99. |
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Bottlecan boosts sales for Mexican beer brand
Tecate, one of Mexico’s most popular beers, and a leading Mexican export, has enhanced its image and, it reports, "dramatically increased demand" by offering its cerveza in cool, lightweight and unbreakable aluminum bottles produced by CCL.
• Read the report |
Rexam's bottlecan goes into full production
Rexam Beverage Can has announced that its aluminium bottle, called Fusion, is scheduled to go into full production in Q1 2010 at Rexam's plant in the Czech Republic, before expanding into other Rexam plants throughout the world.
• Read the report |
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Gigantic whisky bottle makes Guinness Book of Records
The world’s largest whisky bottle has been unveiled and put on display in a restaurant in Tomintoul, the highest village in the Highlands of Scotland.
The restaurateur along with the local whisky shop owner collaborated with Tomintoul Distillery to produce the 164 kg, 105.3 litre bottle of Tomintoul Speyside Glenlivet 14 year old single malt Scotch whisky, which stands 1.44m tall. The bottle was manufactured in Germany and hand filled, labelled and corked at the distillery.
Pictured is Robert Fleming, distillery director for Angus Dundee, pouring in the first of 150 70cl bottles of Tomintoul. Photo: WC Imaging
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Airline supports wine cork recycling scheme
ReCork America, a wine cork recycling program sponsored by Amorim, the largest producer of natural cork closures, is was joining with American Airlines and Sodexo, American’s club services management vendor, to collect and recycle used wine corks from AA Admirals Club lounges at 24 airports in the US and San Juan, Puerto Rico.
• Read the report
Oeneo reduces carbon footprint of Diam closure
Closure producer, Oeneo Bouchage, claims to have reduced the carbon footprint of its Diam technical closure by 12 per cent, bringing it closer in line to the carbon footprint of natural cork.
• Read the report
Crown reports shift to cans by US craft brewers
Despite the challenging economy, the craft brewing industry saw sales grow by 5.9 percent in 2008 (Source: US Brewers Association). To help sales stay on the upswing, craft brewers are leveraging innovative packaging design that matches the active lifestyles of its target audience and expresses the personalities of their distinctive beers.
• Read the report
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Recloseable stand-up pouch for frozen alcoholic drinks
A drinks pack is among the 10 finalists in the Pack Expo ‘Selects’ innovation competition
The Grape Ranch Frozen Rose pack by Ampac Flexibles and PPI technologies is constructed of a multi-layer laminate film designed to contain alcoholic beverages and to withstand freezing and storage in below-freezing conditions.
Attendees at the packaging exhibition in Las Vegas (Oct 5-7) can cast their votes for the winning pack at the many kiosks around the halls, or online at Packexpo.com. Winners will be announced after the show.
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Lean and Green Bordeaux bottle range grows
Global glass packaging manufacturer O-I has added two lightweight standard bottles to its Bordeaux-style range.
The ultra-light 345g Eco O2 model is designed to provide a very sustainable yet elegant package for value wines, while the 460g Reference O2 model for premium wines features the traditional high punt associated with this market.
Both bottles considerably reduce weight, energy and water usage, but maintain the proportions and quality image required by brand owners and consumers.
New colours
The O-I Lean and Green range is presently onlyavailable in French Green, but four new colours - Antique Green, Classic Green, Flint and Arctic Blue – are to be brought into production in the coming months.
• Read earlier report on O-I's lightweighting technology |
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Low cost natural cork developed for mass market
A natural cork wine stopper that is so competitively priced that it can undercut alternatives by as much as 50%, has been launched by Corticeira Amorim, the world’s largest producer of cork closures.
Acquamark is a premium whole machine-punched cork with a water-resistant coating to keep all the cork particles in place while providing maximum elasticity for the bottle-neck seal. It is aimed at the high-volume sectors of the wine trade, currently accounting for almost 80% of the market.
• Read the report |
Sustainable packaging guide
The European Organisation for Packaging and the Environment (Europen) and Efficient Consumer Response (ECR) Europe have launched a guide to help businesses better understand how packaging can contribute to a sustainable economy.
The guide illustrates how designers, manufacturers and users of packaging should collaborate
to optimise the performance of packaging while minimising the risks of supply chain inefficiencies.
Diageo and Bacardi were among the companies participating in the project.
• Download the full document
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Wine in cartons: a growth market
Wine in cartons is the fastest growing sector of the still wine market.
Driven by convenience, concern for the environment and value for money, more consumers are turning to carton-packed wine.
The compound annual growth rate (CAGR) of wine in cartons is expected to be 4.1 percent over the next four years, compared to 2.5 percent for glass bottles over the same period.
Over the last three years 116 new wine products were launched in Tetra Pak cartons, made from paper – a renewable and recyclable resource.
• Read the report |
Organic wines in eco-pouches
A range of organic wines called Bivouac have been launched in a new eco-friendly pouches. The wines and the pouches from Groupe JeanJean were presented at Vinexpo and target environmentally-conscious consumers and wine drinkers, looking for good wines, easy to understand and practical for picnics and outdoor events.
The range comprises three bi-varietals: Merlot Cabernet, Chardonnay Sauvignon and a Cinsault Grenache.
The packaging arm of the group, Le Cep, produces the Wine Pouch, which it claims preserves the wine’s flavour for up to six weeks after opening.
• Download information pdf
• Trade enquiries
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O-I team collect awards for Lean+Green bottles
O-I’s Lean+Green lightweight wine bottles (featured below) win top award at the 2009 Packaging Evolution Awards in Sydney.
Lean+Green was a finalist in three categories; the Beverage Packaging Action Award, Most Innovative Solution In Packaging Waste Management and Most Outstanding Demonstration of Packaging Waste Management in Australia.
Its win in the Most Innovative Solution In Packaging Waste Management category was followed by the prestigious overall Best In Show award, selected from the winners of the event’s 10 categories.
Pictured l-r: Greg Ridder - president O-I Asia Pacific, Jacqueline Moth - general manager marketing and sales, Asia Pacific, Dieter Lehmann - communications manager, Asia Pacific, Michael O'Connor, New South Wales sales team, and Andrew Yeoland, national marketing manager. |
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World winning Champagne canister
Crown Speciality Packaging won a WorldStar Packaging Award in the Beverages category for the metal container created for Perrier-Jouët Grand Brut champagne.
The design is enhanced by the delicate perforations of the anemones and embossing of the Perrier-Jouët logo. The perforations allow light to play on the light green wash on the internal surface, emitting a soft ‘glow’ and a golden ribbon on the lid adds a “subtle touch of sophistication”.
The WorldStar competition attracted 224 entries from 32 countries. To enter, the pack must have won a recognised award in its own country.
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First ISC awards for design
The International Spirits Challenge included awards for packaging and design for the first time this year with a total of 12 Gold medals being awarded to a mix of major industry players and small independent producers.
Bacardi scooped three Golds for the livery of its Corzo tequila trio (responado, silver and anejo) created by Fabien Baron while, at the other end of the scale, U’luvka vodka, was rewarded for its unique look and the attention to detail applied to all elements of its branding.
Other Gold winners were Potocki vodka; Vivus vodka; Beefeater 24 gin; Greenhall’s Bloom gin; Solerno Blood Orange liqueur; Bruichladdich Islay single malt Scotch whisky, Waves, Rocks and Peat; Scapa 16; and Glenmorangie Signet.
Any special trophies to be awarded for packaging and design will be announced at the ISC awards presentation dinner in October. |
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Low-cost alternative to beer kegs
A bag-in-box system can offer a low-cost alternative to the traditional keg, especially when it comes to export, according to supplier Rapak.
The format, which is suitable for all types of beers, has been adopted by a leading cruise liner as a simple and cost-effective means of providing draft beer on board its ships.
The ability to pack beer in bag-in-box is made possible by the removal of CO2 from the beer after brewing. |
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The CO2 is then reintroduced into the beer via a ‘carbonator box’, which is placed in each on-trade outlet between the bag-in-box and the pump head.
The versatility of bag-in-box for all types of drinks packaging – including water, beer and juice as well as wine – will be demonstrated by supplier Rapak at Drinktec. |
Carlsberg's Irbis beer gets bold new image
Carlsberg Kazakhstan (Derbes Breweries) has given its leading brand Irbis a new look to strengthen its position in the Kazakh upper mainstream beer segment. Claessens Cartils developed the design featuring the bold and masculine image of an irbis (snow leopard), which is embossed on the bottle. |
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Cans rock at Austrian Festivals
Austrian beer brand Ottakringer has introduced a rock festival special called ‘Ottarocker’ in 500ml aluminium cans. The cans, produced by Rexam in Enzesfeld, feature a simple, yet premium design printed with a matt varnish.
Sigi Menz, CEO at Ottakringer comments: “On-the-go consumption is on the increase, however with the summer months approaching, consumers will be looking for convenient, safe packaging to buy whilst at outdoor events. For us, the can is a winner. Not only is it convenient and safe, its 360° branding possibilities and our choice to use Rexam’s matt varnish printing technique, means that we can offer a premium, high quality product with enhanced benefit to our loyal consumers.” |
Trust in the provenance of wine should not be a concern for collectors |
DNA markers to foil counterfeiters
A provider of DNA-based security solutions has supplied its SigNature DNA-marked wine labels to guarantee the authenticity of premium wines and protect the integrity of its brand to a high-end New York state vineyard in a pilot project.
Long Island-based Applied DNA Sciences’ (APDN) SigNature DNA markers have been incorporated into premium wine labels for Paumanok Vineyards.
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Counterfeit wines are estimated to account for as much as five percent of the market.
“For many wines, the interest of serious collectors may one day be coincident with interest from counterfeiters. Concerned vintners need to protect their future values today. Paumanok’s new wines will have a unique DNA label that, when authenticated, insures their originality,” says Dr James Hayward, APDN CEO.
SigNature DNA is a botanical mark used to authenticate products that cannot be copied. It is scalable and can be customised to protect short, exclusive product runs as well as mark thousands of cases or millions of bottles. The markers can be added to printing inks, paper or packaging elements as part of established and existing processes. |
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O-I invests in a greener glass future
Glass container manufacturer O-I has invested Aus$3.5m in equipment and trials at its Adelaide plant to reduce the weight and environmental impact of selected wine bottles. Using modified designs and NNPB technology, 750ml claret and burgundy screwcap bottles manufactured in French Green will be between 18 and 28% lighter.
The investment enables globally competitive lightweight wine bottle offerings with scope for further weight reductions in the future.
• Read the report |
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Miguel's film festival triumph
Cork producer Amorim’s Save Miguel video won two awards at Oenovideo, the International Grape and Wine Film Festival held at Nuits-Saint-Georges, in Burgundy.
The production was awarded Best Original Screenplay and also picked up the Peoples’ Choice award presented by the festival’s host city.
In just three months, the online video content associated with the campaign was viewed more than 450,000 times with the website attracting 50,000 unique visitors in its first month. At the same time, a FaceBook group has attracted more than 5,000 members |

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Alternative Champagne closure that "pops"
Champagne house Duval-Leroy has replaced the traditional corks on bottles of its 2004 vintage Clos
des Bouveries with a "revolutionary" metal closure that still gives the familiar "pop" sound when removed.
The new device called the Maestro from Alcan Packaging Capsules was tested on a limited number of bottles and presented at the London International Wine Fair.
The Drinks Report editor Felicity Murray was the first in the UK to open a bottle: "It was remarkably easy yet there was still that feeling of anticipation and celebration plus, of course, the wine was perfect."
• Read the report
• Watch the video
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Drinks producer Lucas
Bols has
trialled the latest near field
communication technology
NFT) from brand security specialist AC
Brains
Cocktail recipes and other product information can be communicated using
this new packaging technology.
• Read report
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NFC chips in labels
NFC-chips are relatively cheap. Chip manufacturer PolyIC says they are very easy to integrate into packaging, labels or paper. BP Labels in the UK is a forerunner in this field.
NFC versus RFID
To compare NFC and RFID is to compare apples with oranges. RFID on individual item level is still far away. The RFID chip has a greater range and can contain much more information.
Because of privacy reasons, an RFID chip should be eliminated at the end of the supply chain. RFID is not suitable for NFC and is also not intended for the same use. It is a totally different application.
• More about printed
chips |
Closures: Horses
for courses
The wine closure
debate has rattled on for over two decades but with cork seeing
renewed popularity through better quality controls and an enhanced
choice of products, it’s becoming more a matter of personal preference. Felicity
Murray reports.
The best choice of wine closure is an on-going
debate. Each manufacturing sector, be it natural cork, synthetic
cork, glass stopper or metal screwcap, has research statistics
which will outweigh all others in their favour. It seems to be
an argument that will have no closure.
Despite a decade of bad press, cork still dominates the wine industry
and the premium wine sector in particular. Demand for natural cork
is also on the increase again with global market leader Amorim reporting
its sales last year “the best since the last century”.
•
Download feature pages as published in Drinks International January 09 issue |
Easy drinking
Making drinking easier straight from the bottle is Finn-Kokki
Oy's new range of ring-pull caps for wide-mouthed beer bottles.
• Full report

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