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12 Nov Beer

Camden Town Brewery launches Christmas ad campaign

'Giftnosis' TV ad supported by festive on- and off-trade campaign activity

17 Dec Spirits

Benromach launches virtual distillery tour

Speyside distillery Benromach partners with tech firm to create 3D distillery tour

5 Nov Spirits

Laphroaig captures drinkers' first sip of its whisky in new marketing campaign

New Laphroaig marketing video captures drinkers' reactions to their first sip of its whisky

New Product

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28 Oct Beer

AB InBev launches blockchain pilot to show barley supply chain to consumers

AB InBev's European pilot of blockchain technology to give traceability and support farmers

14 Feb Beer

Molson Coors deploys new analytical tools to bolster online sales

Carling and Coors Light owner signs up with digital analytics provider e.fundamentals