Argentinean rosé to boost sales in the UK

Designed to take advantage of the buoyant UK rosé category, this 100% Malbec varietal offers excellent value for money at an RSP of £5.99.
Septima Rosé 2008 will be targeted at both on- and off-trade sectors. Currently, rosé wine accounts for only 2.3% of total Argentinean exports to the UK.

1 July 2009 - Felicity Murray