Cîroc infusions launched

Diageo brand Cîroc, the ultra premium vodka distilled from French grapes, has launched its first line extension – Cîroc Red Berry and Cîroc Coconut.

Cîroc is distilled five times with the final distillation in a copper pot-still. The vodka is then blended with all-natural ingredients. The red berry is an infusion of raspberry and strawberry essences, while the coconut has “sweet and creamy coconut and a hint of other tropical fruit”.

Making their debut in the US this month (Feb 2010), the 35% ABV vodkas are available in 5cl, 37.5cl, 75cl, 1 litre and 1.75 litre sizes. RRP US$30 for a 75cl bottle.

1 February 2010 - Felicity Murray