New Sauvignon Blanc for UK Co-op

Kingsland Wines and Spirits is launching a New Zealand Sauvignon Blanc exclusively for The Co-operative under The Watcher brand

Karen Wilson, Kingsland Wines and Spirits commercial director says: “Sauvignon Blanc continues to perform well in the UK and consumers understand that wines coming from the Marlborough region are of a superior quality and are prepared to pay more for them.

“The Watcher” echoes the name Captain James Cook awarded to Marlborough’s tallest Mountain during his maiden voyage – so called because he felt his progress along the coast was almost constantly observed.

This 100% Marlborough Sauvignon Blanc 2010 will be in Co-op stores from early February.

Pictured: The Watcher Sauvignon Blanc for Co-op stores RRP £9.99

1 January 2011 - Felicity Murray