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New whiskey category shown at TFWA

A new whiskey category was shown at TFWA World Exhibition this year with the arrival of Orbis Aged World Whiskey from St James Distillery. This small batch travel retail exclusive is a ‘global blend’ of aged whiskeys from Scotland, Ireland, America, Canada and Japan. Each bottle is individually hand numbered.

St James Distillery marketing director Janet Murphy says: “The brand has not been limited by geography, history or convention; our Master Blender has travelled the world in search of the finest whiskeys – in some cases aged 15 or 16 years."

The presentation is contemporary while showing reverence to whiskey packaging traditions.

Orbis Aged World Whiskey from St James Distillery: US$58 (£38) 70cl in travel retail only

 

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1 November 2011 - Felicity Murray

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