McGuigan starts wine & food matching service

Winemaker Neil McGuigan has launched a wine and food matching service with celebrity chef John Torode.

Consumers can access the Neil McGuigan and John Torode recipe collection by using a smart phone with the QR codes on the back labels or directly via www.mcguiganwines.co.uk.

A promotion set to run alongside recipe collection offers consumers an opportunity to win an afternoon cooking master class and lunch with John Torode.  

John Torode comments: “With more people now entertaining and cooking from scratch at home, we felt it really was about time that people were given easier access to clear, simple and fun food and wine matching advice. Neil is one of the most astute readers of the public palate and tastes around and being able to collaborate in this way and with the latest techniques is so exciting.” said John Torode.   

Neil McGuigan admits he has been a fan of John’s work for many years and knows they share a passion for taking the “ponciness” out of enjoying wonderful food and wine, making it more accessible for more people.

“We know from experience that one person’s food and wine ambrosia may leave another cold and so we were determined to find a way of personalising recommendations to satisfy people’s individual tastes. John has put together a superb range of recipes – dishes that shows you how to deliver in some cases very quickly and with a minimum of fuss and preparation. My absolute favourite is John’s grilled salmon with dill mayonnaise and I chose to match it with our zesty and citrusy Semillon Blanc. That’s my idea of heaven but yours will be different and that is just the way it should be,” says Neil.

30 January 2013 - Felicity Murray