FirstCape is to sponsor the Barbarians when they play The British & Irish Lions in Hong Kong this summer. The partnership will see FirstCape on the Barbarian’s match shirt and shorts supplied by RhinoRugby.
In addition to an on-going association with Championship club, London Scottish, and in the year when the brand will also be a global sponsor of The British & Irish Lions as they tour to Australia, this latest sponsorship opportunity further reinforces FirstCape’s association with the sport.
Greg Wilkins joint director of Brand Phoenix says he is delighted because: “The rugby demographic resonates tremendously well with our core wine buying consumer."
Pictured: Derek Quinnell Barbarian's manager with Reg Clark CEO Rhino Group
20 January 2013 - Felicity Murray