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Lidio Carraro 'Faces' is 2014 World Cup wine

Lidio Carraro has been awarded the contract to produce the official licensed wines of 2014 FIFA World Cup Brazil internationally with its Faces brand.

The launch took place on the first day of Prowein (24th March) on the Wines of Brasil stand, where visitors can sample the wines and see the draft labels for this International project.

"Our family (pictured above) has had much success with this type of project in the past. (being the official wine in the Pan-American Olympics in 2007, for example) but this FIFA World Cup project is really something even bigger and more exciting. We are proud to be able to represent Brazil all over the world in football-loving nations", says Patricia Carraro, marketing director and daughter of the owner (pictured seated left).

Lidio Carraro is a family-owned winery led by a unique and simple purist philosophy, using no oak in any of their wines and having total respect for their land and their workforce. The Lidio Carraro family has been in the viticulture business for over 5 generations and has vineyards in two exceptional locations in Southern Brazil: Vale dos Vinhedos and Encruzilhada do Sul. (see also Special Report: Brazil)

Lidio Carraro will also present the new range at the London International Wine Fair, Vinexpo and the Hong Kong Int

25 March 2013 - Felicity Murray