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Langley’s No.8 to launch in United States

Langley’s No.8 has launched into the US market less than six months after its creation. The premium gin has agreed a long-term import/distribution partnership with Terlato Wines, the leading marketer of luxury wines in the U.S.

Handcrafted in small batches, Langley’s No. 8 is made with eight secret botanicals blended with 100% English spirit, to deliver a big, robust, and lingering, flavour profile.

Mark Dawkins, Director at Charter Brands Limited, said: “As soon as conversations progressed with Terlato, we knew they were the perfect partner for the Langley’s No.8 brand. When it comes to marketing & distribution of premium wines, Terlato are second to none so the transition into spirits will be natural. They have a passion for brands and a brand-building expertise that is unrivalled in the drinks marketing industry.”

“The spirits business is evolving,” said Terlato Wines CEO William A. Terlato.  “Spirits are seemingly moving in the same manner in which the wine industry has. Mixologists, craft bartenders and consumers are truly embracing a new category of small-production, hand-crafted, super-premium brands. Our Luxury Wine Report indicates that today’s consumers are actively seeking new and interesting brands in a variety of categories to discover and share. Their preference for luxury wines and craft spirits is growing well above the category norm.”

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19 September 2013 - Felicity Murray, editor