Absinthe Hapsburg launches Cassis flavour

Premium spirit brand Absinthe Hapsburg is launching a Cassis flavour, targeting the elite cocktail market.

Absinthe Hapsburg X.C. Cassis combines the distinctive flavour of an authentic absinthe with the fragrance and taste of real blackcurrant. At 89.9% ABV, the spirit is designed to add its distinctive flavour to cocktails with a measure of 10ml or less.

Suggested serves include mixing X.C. Cassis with traditional Lemonade to enjoy as a chilled long drink over ice, or adding a dash to sparkling wine to create a twist on the popular Kir Royale. 

Absinthe Hapsburg X.C. Cassis is distributed in the UK by Hi-Spirits through it partnership with Blavod Wines & Spirits, formed in June this year.  Hi-Spirits managing director Dan Bolton said: “X.C. Cassis is a wonderful addition to our portfolio of elite brands, targeting serious mixologists. Although there are simple ways to serve and enjoy the brand, our core customer is cocktail experts who will use a dash of the spirit to create their own unique drinks.”

Each 500ml bottle of Hapsburg X.C. Cassis will make 50 cocktails. The RRP is £55. Absinthe Hapsburg is distributed by Hi-Spirits.

For more information, contact Hi-Spirits on 01932 252 100, email info@hi-spirits.com, or visit www.hi-spirits.com.

23 December 2013 - Felicity Murray The Drinks Report, editor