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Hendrick’s gin offered in mini gift packs

William Grant & Sons UK has unveiled The Minisculinity Pack, featuring a 35cl bottle of Hendrick’s Gin and a book of 12 cocktail recipes.

Presented in an eye-catching embossed box, the Hendrick’s Minisculinity Pack acts an introduction to Hendrick’s Gin.

James O’Connor, senior brand manager for Hendrick’s at William Grant & Sons UK comments: “We are really excited to be launching the new Hendrick’s 35cl bottle and have big hopes for this little pack. Gin is a key gifting category, with 34% of shoppers saying they have purchased gin as a gift for friends or family¹, and we’re always looking for ways to help our fans and new drinkers experience the taste of Hendrick’s Gin. The 35cl is a great introduction to Hendrick’s, and the perfect present for any cocktail lover.”

The new Hendrick’s 35cl Minisculinity Pack will be available from ASDA, Waitrose, Sainsbury’s and Selfridges from October at an RRP of £18.49.

Hendrick’s super premium gin is made in Scotland and distilled in batches of 450 litres using a combination of a Carter-Head and copper pot still and an unique infusion of cucumber and rose petals.