Spirit Cartel adds two new account managers

Spirit Cartel has welcomed Sam Haddon and Adam Keeligan to its team of spirits specialists.

Sam Haddon joins the compnay as account manager, boosting Spirit Cartel’s profile in Central, South and West London. Sam has knowledge in the on-trade, spanning over several years, managing well-established accounts in London and the North of England. His most recent role has been with Speciality Drinks.

Commenting on his new position, Sam says: “Knowing Spirit Cartel’s portfolio of ground-breaking spirits, I believe this is a fantastic opportunity for me. My experience working across the spectrum and my contacts in the trade will prove vital in growing the brands and the wide portfolio. I’m really looking forward to taking on the challenge.”

With further investment and growth plans for the brand, Adam Keeligan will head up the North and West of England as account manager. From a background in bartending, Adam was one of the first British students of the European Bartender School to be trained at the Instructor Academy in Stockholm. Passing on his proficiency, he then went on to become head instructor for the European Bartender School in Manchester.

Adam says: “I’ve always admired Spirit Cartel and its eclectic range so I’m chuffed to be part of the syndicate. I believe I will bring something new to the trading team and I’m looking forward to helping develop the brand in the UK and evolving the portfolio.”

David Hood, Spirit Cartel director of sales, says: “Sam and Adam are a perfect fit for the Cartel, they challenge the preconceived norm and that’s an essential quality for us. They see the trade in a modern and exciting way that big businesses just don’t get and we’re confident that our customers will enjoy working with them both.”

31 January 2017 - Sam Coyne The Drinks Report, editorial assistant