Finland's One Eyed Spirits has announced the latest entry to its Ron de Jeremy Rum portfolio.
The 2017 Limited Edition Ron de Jeremy XXXO is a single batch one-time only rum. The heart of the XXXO is a blend from Monymusk Distillery in Jamaica and Demerara Distillers in Guyana that was put in American Oak barrels in 1995.
Jamaican backbone comes from Worthy Park and Hampden Distilleries. Alcoholes Finos Dominicanos and Varela in Panama also form part of the blend.
Ron de Jeremy XXXO will be available in selected European markets. Ron de Jeremy XXXO has an RRP of €75.
Olli Hietalahti, ceo and founder of Ron de Jeremy Rum says: “Only 3000 bottles of this fine lubrication for conversation were produced. The demand from our importers in Europe was so intense that we had to allocate the product and I’m happy to say the whole production was pre sold.”
"We are very excited to be taking the Ron de Jeremy experience to an even higher level. Like all Ron de Jeremy rums, the XXXO is crafted with love and filled with passion. It is the most exclusive product we have created so far and yet perfectly fits the unique Ron de Jeremy rum position: serious liquid with completely tongue in cheek branding. Every night is a boogie night with Ron de Jeremy”, continues Hietalahti.
The Ron de Jeremy brand is grown past two years at 30% pace in Europe and is looking to increase another 40% for 2017.
The Spanish word for rum is Ron. Only one Ron is larger than life - Ron Jeremy. He is the most famous adult entertainment star ever, an icon of popular culture and a Living Legend.
5 November 2017 - Sam Coyne The Drinks Report, news editor