Symphonia given brand identity by The Foundation

Tyrone-based gin brand, Symphonia, has worked with Belfast brand agency, The Foundation, to create its new brand identity.

Inspired by the Symphonia owner's passion to combine science and nature, The Foundation has created an identity that is bold, fresh and gives life to the gin’s different flavours: Dry Gin, Apple Gin and Fruit Cup. Ric, founder of Symphonia, says, “The Foundation spent time getting to know me and to understand the unique process I use for gin distillation. From this understanding they then developed brand and naming concepts that gave me different, highly creative ways to present my gin and I am delighted with the response people have had to Symphonia as a brand.”

Steve Neill, head of Design at The Foundation, says: “We used a combination of bold typography, illustration and photography to represent the overall brand, and its product range. It was important for us to communicate the unique qualities of Symphonia and to promote the logical yet creative elements that make this particular gin stand out. We’re really happy with what was achieved.”

2 December 2018 - Sam Coyne The Drinks Report, editor