Durham Box creates advent calendar for Edinburgh Beer

Corrugated packaging manufacturer Durham Box has put its printing capabilities to the test in designing a unique advent calendar for Edinburgh Beer.

Established in the Scottish capital at the start of the coronavirus pandemic, Edinburgh Beer is a collaboration project that supports the city's craft breweries and raises charitable funds for local good causes. The initiative is based on the supply of beers from eight established Edinburgh craft breweries, which are sold online in multipacks.

Durham Box has been tasked with creating a number of seasonal short-run campaigns and regional promotions in the run-up to Christmas, putting its new Nozomi single-pass LED inkjet digital press to the test. 

It produced the Edinburgh Beer advent calendar as a box to hold 24 cans, made with 100 per cent recyclable cardboard, decorated with designs produced by Edinburgh-based illustrator Susie Wright, and featuring internal dividers.

Ben Wallace, Edinburgh Beer's founder, said: "We were seeking a print solution that could do justice to the designs and Durham Box have exceeded our expectations with a superb print finish, coupled with the flexibility of multiple print versions and relative short runs for all the variations of packs and the calendar."

Paul Barker, Durham Box regional sales manager, said: "It was great fun working with Ben, who has a hundred ideas at once, but a meticulous eye for detail. This is another great project showing the versatility, quality and impact of products produced through the Nozomi press."

11 November 2020 - Bethany Whymark