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New Glen Moray packaging celebrates cask expertise

Glen Moray Speyside has announced it's evolving its packaging to celebrate the distillery’s expertise. The design has been described as more contemporary, featuring flavour descriptions and updated packaging aiming to appeal to both whisky newcomers and enthusiasts.

The changes have been made to labels and gift boxes across the brand’s Explorer range, which features six single malts. The design features a more vibrant version of the whisky’s trademark blue.

The new designs also celebrate Glen Moray’s long heritage with illustrations of the distillery and a refined version of the distillery’s historical emblem, showcasing the whisky’s four pillars: Barley sheaf; Beehive; Cask and Ship.

A spokesperson at Glen Moray commented on the new designs: “We are delighted to be rolling out our new packaging around the world. Glen Moray is an exceptional Speyside single malt whisky and by evolving the giftboxes and labels of our Explorer Range, we hope to appeal to more drinkers and better share our whisky’s story with consumers – encouraging them to discover and enjoy Glen Moray with friends.”

The explorer rare, where these changes have occurred, includes the following expressions:

  • Classic
  • Smoky Classic – Peated Malt
  • Double Cask – Sherry Cask Finish
  • Double Cask – Port Cask Finish
  • Double Cask – Chardonnay Cask Finish
  • Double Cask – Cabernet Cask Finish

For more information, visit the Glen Moray website.

28 March 2023 - Bradley Weir