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Wildjac releases range in paper bottles

British distillery Wildjac has announced that its range of spirits will now be available in paper bottles. The 10-strong range includes rums, gins, and vodkas. 
The 70cl bottles are made of 94 per cent recycled paperboard, and are fully recyclable. The bottles have been produced in Ipswich by Frugalpac, a sustainable packaging company. Launched in 2020, the company’s lightweight Frugal Bottles are now used by brands in 25 countries across the world.
Wildjac Distillery co-owner, Aster Sadler said: “We were an early adopter of Frugalpac’s Frugal Bottle because we’re an independent distillery committed to sustainability.
“Our spirits are crafted with foraged botanicals from the Worcestershire countryside, which reflect our dedication to premium quality and environmental responsibility… This expansion is a testament to our commitment to sustainability and our drive to reduce environmental impact. We hope to inspire other brands to follow our lead.”
Wildjac’s Cherry Wood Spiced Rum will be served from its paper bottle on easyJet flights. The distillery has previously worked with easyJet on its sustainable packaging initiative using mini bottles made from aluminium
Wildjac has committed to sustainability through membership in the 1% for the Planet programme and contributions to environmental initiatives local to its Worcestershire home. 

10 July 2024 - Lucy Schofield